The evolution of EstarGames

EquiStar
6 min readMar 6, 2022

The whole story started a year ago, when Alex discovered the games in the CRYPTO space, seeing that a passive income can be earned. He made the decision to give people the opportunity to make money by playing. He unleashed his imagination by creating an entire Play To Earn gaming ecosystem based on NFTs on the Elrond Blockchain. The first game to come to life is EquiStar, based on cards with 10,010 different horses, with different abilities: speed, agility, endurance, and luck. The Equistar collection has been designed to provide the opportunity for anyone to invest in the ecosystem and in Equistar to enjoy an affordable price. In this game, there are horse races, where people in the stands can place bets on different horses. Tenders will be held periodically for new horses added at the request of the players.

The pillar of this project is Andrei and Alex, the founders of EstarGames. They used their knowledge gained in the Crypto space, but also in the IT field to create a well-defined ecosystem, appearing as a novelty on the market. An important factor that led to the development of the project is the years of friendship between them. Over time, it turns out that they are made to be partners.

Because technology is advancing faster and faster and everything revolves around social media, we decided to expand the EstarGames team, joining two young and determined guys with common passions, eager to help develop the project. Edi and Constantin are the pieces of resistance in EstarGames, their addition bringing a big plus to the project. They are friends even in real life, with a special connection. The roles are very well established, everyone knows what to do, so Alex plays an important role in the development of the game and the website, but also in the search for new collaborations.

Andrei is the second founder, he finances the project and is involved as much as possible so that everything is well set up, being a uniform organization in carrying out all the steps towards the success of the project. The social media manager of the team is Edi, a young, determined, and hardworking boy who aims to raise EstarGames on social networks, using the skills and experience he has behind him, dealing with the management of social media accounts. Constantin makes sure that the design of the project has a visual aspect as pleasant as possible, this being the graphic designer EstarGames.

We chose the Isengard.Market platform for the simple fact that they provided us with all the resources needed to launch our NFT collection. For the uninitiated, this is a platform accessible to anyone who wants to explore the world of NFTs, here having the opportunity to sell or buy them. For those curious about the project and especially our collection, you can still mint to Isengard, and the one who mints first a legendary NFT from the collection will receive a special prize.

After the addition of the boys, we didn’t think to create an Instagram page where we announce everything new in EstarGames and because you will be up to date with everything that happens, I was pleasantly surprised to make 60 followers at a time. very short, thus resulting in an extra motivation for us in what we do in this project. Our goal on this social network is to attract as many people interested in crypto and NFT in general as possible, to grow as much community as possible.

Social networks are a strong point of the EstarGames project because we believe that they are our connection with those who want to invest time and money in the project. Our strategy to bring as many people as possible closer to us was a simple one, we thought we needed activity, and not just on a single network, that’s why we chose Twitter and Instagram because in addition to the platform well-organized that they offer us, are also widely used among young people who are interested in crypto, NFT and everything that means passive income nowadays. In the beginning, everything revolved around our discord server and rarely twitter, but along the way, we realized that to grow organically, the strategy must be diversified, so we started the daily posting on them, and on the discord server we talk to the world, we announce every update in detail, and we ask for feedback on each move, to know that we are doing things as well as possible.

Another major update that I implemented in the project was to create a page of it on LinkedIn to provide even more transparency to the EstarGames team, so fans of this network can see the changes to our team but also contact a founder to collaborate. The team can also be found on our official website.

In the meantime, as a sign of gratitude to all the people who have been with us so far, we organized a giveaway with total prizes worth 400k LKMEX (100 USD), where we were surprised again because we do not expect to register so many people. The giveaway took place on Twitter, with a deadline of one week after its announcement.

“A small step for man, a big step for humanity”, our step is the listing of our first collection of NFTs on DeadRare, the first and largest platform of NFTs on the Elrond blockchain, this being similar in a few views with Isengard, where as well as there we were very well received by the staff and their users. You can visit the collection at this link.

Another step was to delete the “whitelist” from the project so that all users can mint the collection listed on Isengard. In the first phase, the removal of the whitelist was a problem generated by our collaboration with Trust.Market, being forced to change the platform we chose Isengard where we did not have the option of whitelist, only after all this the problem of whitelist came more than something positive than something negative, making it seem more transparent to people.

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